Storytelling is essential for forging relationships with your audience in today’s marketplace. You might understand the need for storytelling conceptually, but in terms of execution…well, you’re stuck at “once upon a time”. Starting is actually the hardest part for any writer whether they’re an old pro or a casual storyteller. Use this checklist of questions to ask yourself to find and to inspire your story.
Each year, tens of thousands of animals are abandoned, abused, and neglected; in 2007, the founder of Alaqua Animal Refuge, Laurie Hood, could no longer stand idly by and founded the no-kill organization on a sprawling 10-acres of farmland in Freeport, Florida, which is located roughly 20 minutes north of northwest Florida’s Emerald Coast. Through its tireless efforts, Alaqua Animal Refuge continually makes a meaningful difference in the lives of the animals it sees.
Marketing, advertising and public relations are necessary to a business’s success, and smart business owners know that these aspects are often best left to the pros. The smartest business owners also know this: a successful marketing strategy is a two-way street. When you hire professionals to handle your marketing, you expect a few things from us, including timeliness, creativity, honesty and return on your investment. But for a marketing company to take your brand to its maximum potential, we need a few things from you as well. Things are about to get real in here, so brace yourself. It’s for your own good. Here’s how to be a good marketing client:
Fall –or at least the occasional hint of it—is in the air during October, which makes it that much lovelier to get outside on Santa Rosa Beach. While you probably don’t need a good reason for hitting the outdoors (those pumpkin spice lattes aren’t going to drink themselves), many of our area’s local organizations are hosting fun events that help others while getting you into the spirit of sweater season.
We have no problem saying that we’re a content marketing agency that hates marketing. Since our inception, The Storyteller Agency has believed in the power of stories. Contact us, and let us help you find your storytelling voice, so you can stop marketing and can start building relationships.
A true steakhouse hearkens to a seemingly bygone era of glamour, charm, swank, and swagger. McKendrick’s Steakhouse in Atlanta is such a steakhouse, the kind of place where Ingrid Bergman would walk in just to rock Humphrey Bogart’s world. “Play it again, Sam” indeed. McKendrick’s Steakhouse was established in 1995 and has consistently been one of the best steakhouses in the country owing largely to its high standards for quality and consistency, its generosity, and its genuine spirit.
As humans, we owe it to our fellow man and woman to see and to act upon needs of others when and wherever help is needed. We say to start giving back where you live. Though idyllic in many ways, our quiet corner of the universe needs our help. The Storyteller Agency has been lucky to help tell the stories of many fantastic nonprofits in our community, and here are some ways you can give back to these organizations in September.
When you think of Sandestin’s inviting Residence Inn at Grand Boulevard and Courtyard Marriott at Grand Boulevard, you probably think “big hotel chain”; however, these two destinations are operated by Howard Hospitality, a group with the motto of “small hotel management company with big ideas,” which means they offer the convenience and guest-satisfaction of large opulent hospitality groups but it’s paired with unparalleled intimacy. Howard Hospitality also stands out for its volunteerism among local charitable organizations. These are the reasons we love working with Howard Hospitality and why we feel they’re overdue for a shout-out.