Blogs increase the size of your loyal audience, which translates into sales of good or services; however, if you’ve been blogging for a year (the amount of time it takes to see the impact of your blogging efforts) and nothing has happened, then it’s possible you skipped some important lessons in Blogging:101 that make a real difference in your blog’s effectiveness. Here are some great tips for taking your business blog to the next level in success.
Crickets chirping—the sound you hear when someone tells you they’re cutting their content marketing budget. "So, how do you plan to attract new customers?” More crickets. Awkward. Maybe we shouldn’t be having this conversation in a field, but we do need to talk about how your business needs marketing and what you should budget for (regardless of its size). It takes change ($$) to make change. What else has been buzzing this week? Dig into the Friday Fix and catch up on the content marketing hot topics list.
All businesses want to spend marketing dollars where their money will have the biggest impact. For small businesses, there’s usually no margin for error when it comes to spending on marketing. Many penny-pinching small businesses actually cut marketing costs, which is counterintuitive as marketing brings in more customers and money. Rather than cut marketing budgets to save, small businesses should make calculated decisions about how to spend their small marketing budget.
If you want to have a super Friday, you came to the right place because today’s Friday Fix reveals what you can learn from superheroes and how to leverage your own superpowers (among other things). So, grab an iced latte, don your cape, and get Fixed.
What better way to kick off the weekend before Independence Day than by freeing your mind with the Friday Fix? Today’s content marketing rundown is a good one with lots of insight on digital marketing, social media marketing, and genius storytelling tips. TGIF, and Happy (early) 4th of July, everybody! (waves flag)
Instagram is the best known for beautifully-edited photos. Recently, the platform has evolved to include rawer visual content by embracing new trends such as social stories and live video. At its heart, however, Instagram is still all about visual presentation. By keeping this in mind and applying these five tips to your Instagram marketing strategy, you’ll get results you can see.
Look what Tropical Storm Cindy blew in…the Friday Fix! Today’s feature fixates on the latest news and ideas in digital marketing, interactive storytelling (are you ready to embrace artificial intelligence (AI) yet?), and ways to improve your social media strategy. Great. Go top off that coffee and come back for a little brain-boosting while you wait for the weekend to start. Happy Friday!
It’s finally Friday, and the Friday Fix is live. This week was all about brand storytelling, AR, and VR. If weren’t paying attention, worry not; this is a no-FOMO zone. The Friday Fix has your week in content marketing details covered. #noFOMO
Don’t suffer from fear of missing out when it comes to using social media stories to boost your brand’s engagement game; learn how to use stories on social media. SnapChat, Instagram, Facebook Stories, and Twitter moments...are you ready to tell your story?