Everyone loves a good story. And here at The Storyteller Agency, we believe that marketing at its very core, is about telling the best story – the one that keeps people telling it and talking about it for years. Storyteller marketing is essential when it comes to selling your product or service because it expresses your brand values, creates a human connection and captures the attention of consumers. Marketing shouldn’t be about advertising, publicizing or selling, it should be about storytelling and here’s why: