Marketing, advertising and public relations are necessary to a business’s success, and smart business owners know that these aspects are often best left to the pros.  The smartest business owners also know this: a successful marketing strategy is a two-way street. When you hire professionals to handle your marketing, you expect a few things from us, including timeliness, creativity, honesty and return on your investment. But for a marketing company to take your brand to its maximum potential, we need a few things from you as well. Things are about to get real in here, so brace yourself. It’s for your own good. Here’s how to be a good marketing client: