All tagged storytelling marketing

A Brief History of Storytelling

A Brief History of Storytelling

A Storyteller
Tips and Tricks

Storytelling has been around for thousands of years. Humans tell stories as a means of entertainment, communication and passing down information from generation to generation. It’s in our nature to tell stories, but the way we tell them has changed due to advances in technology. As Jonathan Gottschall said, “The way we experience story will evolve, but as storytelling animals, we will no more give it up than start walking on all fours.” From rocks to computers, here is a brief history of storytelling and storyteller marketing.

Client Spotlight: McKendrick’s Steakhouse

Client Spotlight: McKendrick’s Steakhouse

A Storyteller
Our Company

A true steakhouse hearkens to a seemingly bygone era of glamour, charm, swank, and swagger. McKendrick’s Steakhouse in Atlanta is such a steakhouse, the kind of place where Ingrid Bergman would walk in just to rock Humphrey Bogart’s world. “Play it again, Sam” indeed. McKendrick’s Steakhouse was established in 1995 and has consistently been one of the best steakhouses in the country owing largely to its high standards for quality and consistency, its generosity, and its genuine spirit.