Podcasts continue to grow in popularity and this won’t slow down anytime soon. According to a study conducted by Edison Research, more than 50% of the US population over the age of 12 has listened to a podcast this year, jumping from 44% in 2018. With endless content options and ease of consuming, this platform is ideal for storytelling. Whether it’s an interview, fictional story or the latest news, podcasts are a great way to reach your ideal audience. Here is what you need to know about storytelling through podcasts in 2019.