The 50 Best Quotes About Giving

Thanksgiving is in just a few days, and this time of year brings out the giving spirit and opens the heart to help others. What better way to get ready than with some inspirational quotes about giving? Here are our favorite 50 best quotes about giving to inspire the best in you this holiday season.

Why Getting Vulnerable in Stories Works

There are so many great kinds of stories to tell in your content that will help you reach your audience and solve their problems. How-to guides, top ten lists, and even quotes to live by are very helpful; however, they don’t always reach your audience’s emotional core, which is important. You want to forge an emotional connection with your audience (a positive one, that is), and one way to do that is by telling stories in which you show your vulnerable side. 

The Downfall of Traditional Marketing

Quality content has done to traditional marketing what video did to the radio star. While marketing will always be a thing, the style of “traditional” approach to marketing prominent in the last century is no longer a viable, sustainable model. Businesses that want to thrive and survive need to forget about selling and start focusing on storytelling. Here’s why.

What is IGTV?

There’s a new video platform in town, and it looks like it’s going to turn heads. Instagram is getting into the video game with IGTV, a video platform intended to give brands and influencers another option for connecting with audiences.

6+ Marketing Podcasts to Listen to Right Now

There are literally hundreds of marketing podcasts that are out there. These podcasts focus on marketing precepts related to growing your brand, to storytelling, to using social media, and more. Whether you’re a marketer or a brand who wants to grow your business, these podcasts will ensure you stay up-to-date on resources and methods for reaching your audience.

How to Market with Storytelling

For the past several years, storyteller marketing has been the lynchpin in every successful campaign regardless of medium. Unlike tag lines, gimmicks, or other marketing tactics, stories are genuine. They have the unique ability to forge emotional connections with audiences while being highly memorable. For this reason, stories convert in a way that other modes of marketing don’t. Here, we share a rundown of our favorite pieces that explain how to market with storytelling.

Google Analytics for Newbies

Google Analytics is the most widely-used website traffic analytics program. Analytics lets you know how your website is performing. Analytics tell you who comes to your webpage, who stays, what they do, etc. They measure a lot of essential information, so what should you use Google Analytics to measure and why?

How to Make a Boring Topic Exciting

It’s inevitable that we sometimes have to write about subjects that are as exciting as watching paint dry (or that we have to write about watching paint dry because we’re writing a how-to on DIY home improvement). Regardless, it’s possible to take any topic and make it exciting…no matter how slow to dry.

The Storyteller Agency’s Guide to the Destin Charity Wine Auction

Since its inception in 2005, the Destin Charity Wine Auction Foundation (DCWAF) has donated over $15 million to Northwest Florida charities and has impacted the lives of over 90,000 children and young people through interaction with South Walton charities. A fabulous event characterized by a fast-paced auction, world-class wines, and unique experiences, the Destin Charity Wine Auction is not to be missed.

How to Market to Spring Breakers

Spring break 2018 starts in the next couple of weeks and culminates in the first week or so of April. Spring break appeals to multiple strong yet unique demographics. For example, families with young children and college students make up two large groups of spring breakers who every brand can reach with the right approaches and the right content.