It’s officially the busiest time of the year. With Christmas shopping, holiday parties, house decorating and more, you may have missed out on this week’s most important marketing news. We compiled the latest storytelling articles in this week’s Friday Fix, so you can catch up on all social media, video marketing and storytelling news all in one place.
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what to post on social media
Many companies now accept the fact that they need to have an active presence on multiple social media platforms. What some businesses still don’t understand is that a one-size-fits-all approach to social media is not the best strategy for a brand. Tailoring content to specific social media outlets will result in higher engagement, reach and credibility. Here are a few suggestions on what to post on each social media outlet.